Best Sellers

The designs bakers keep coming back for. These are not chosen by us - they earned their place by being bought, worn and reordered more than anything else in the shop.

What tends to end up here

  • Certified Bread Head - across hoodies, tees and long sleeves
  • Bake Squad - for people who bake with other people
  • Sourdough Mom & Sourdough Dad - consistently the most-gifted designs we make
  • Whisk & Smile and the smiling bread loaf artwork
  • Flour Power - which has quietly outsold designs we expected to do better

Why start here

If you are buying for someone else and you do not know their taste well, this is the safest section in the shop. These designs land with the widest range of bakers - they are funny without being crude, specific enough to feel personal, and wearable outside a kitchen.

Sizing still matters

Popular does not mean forgiving. Every item is made to order and cannot be exchanged, so check the flat measurements on the product page. Measure a garment they already wear if you can get hold of one - it beats guessing every time. Or use a gift card and let them choose.

Made to order

Even the bestsellers are printed fresh for each order over 2-5 business days. Nothing is stockpiled, however well it sells.